[En] Onsite search and customer experience: Marketers what are you thinking?

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2021Oct 27

On October 21, 2021, Visionary Marketing organised a webinar on behalf of Yext.co.uk, with a bunch of seasoned Ciak/marketing professionals. From the UK. This webinar was recorded and this is the replay version of the webinar containing the entirety of our exchanges with those experts. The event was facilitated by Punk CX frontman Adrian Swinscoe, and the experts were in alphabetical order:

Claire Bosq Scott
Clare Muscutt
Elise Quevedo
Naeem Arif
Tim Hughes

Visionary Marketing's Yann Gourvennec presented the results of the study that collected the feedback from 300 senior marketers, mostly in the UK and in France.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

10:39

think a better search experience will improve visitors' level of trust in their company.

12:02

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

12:58

Transcript

Follow along using the transcript.

Visionary Marketing

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[En] Onsite search and customer experience: Marketers what are you thinking?

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think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

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[En] Onsite search and customer experience: Marketers what are you thinking?

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Key moments

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

Description

Key moments View all

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think that their visitors are resorting to other means when the quality of the results that they get from the Website search feature of their website is deemed poor or unsatisfactory.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will improve visitors' level of trust in their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

think a better search experience will have a positive impact on a visitor's propensity to buy from their company.

Featured places See more information in Google Maps

Visionary Marketing

Transcript

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Key moments

Key moments